Google has announced quite a few changes to the Google rich snippets policy as of September 2019. The rich snippet better known as "Google stars" in organic search results are going away (This applies to LocalBusiness and Organization). Google believes that reviews on your own website are not in the best interest of the consumer.[...]
In today's society, statistics are constantly being collected to represent reality. We want to summarize the Dutch economy in terms of gross domestic product (GDP; the total monetary value of all final goods and services produced in a country during a certain period (usually a year)). In addition, we collect figures on environmental accounts, consumer confidence, purchasing power development,[…]
Survey fatigue is mentioned. People are supposedly no longer willing to fill out surveys, but is that true? Feeddex sees in its surveys that it's not all that bad. Of itself, it doesn't. When collecting customer feedback, you naturally aim for the highest possible response rate to your customer satisfaction survey, because without concrete answers[....]
On Sunday, May 19, the Leiden Marathon (world-famous in Leiden) was held. Our client Zirkzee Accountants and Belastingadviseurs has been one of the sponsors of this marathon since 1995 and was again well represented this year with 87 participants, including Esther and Robert from Feeddex. Our toppers chose to run the 10 kilometers[...]
On Tuesday, May 21, Feeddex organized an inspiration session for its large business customers. More than 30 participants from the Benelux participated. The focus was on exchanging user experiences about working with and improving customer feedback. KAS BANK, the bank for professional investors, and FEENSTRA, the country's largest heating specialist presented how they[...]
April 16, 2019, the Inspiration Session "Futureproof Customer Feedback" of the Platform for Customer-Focused Enterprise (PvKO) took place. The event focused on the following questions: How do you effectively gather feedback in the customer journey that is becoming increasingly multichannel? Knowing that consumers are overwhelmed with emails and survey fatigue on a daily basis? How do you extract sufficient[...]
The Customer Effort Score (CES) is a key number to show how easily your service is perceived by your customers. The CES question reveals how effectively customers are served. The question reads as follows: "How much effort did you have to put in before your complaint was handled?" (very little effort/little[....]
16 April | from 17:30 | Location: SAS Netherlands How do you effectively gather feedback in the increasingly multichannel customer journey? Knowing that consumers are overwhelmed with emails and survey fatigue on a daily basis? How do you get enough responses? What new ways are there to collect feedback? How do you best[...]
As part of "practice what you preach," we conduct annual surveys to measure how our service and application is valued by customers. This feedback allows us to optimize our service and application again this year. Curious about how we performed last year in the eyes of our customers? Read[...]
Installation and service company Feenstra, founded in 1947, has around 800 qualified professionals on the road. A large proportion of them install new central heating boilers and take care of their maintenance. But home security, mechanical ventilation, and solar panels, for example, are also part of the portfolio. Johan Datema, marketing and communications specialist, has been working at Feenstra for six years and is passionate about every[…]